Clinical Experience + Creative Expertise


Since 2008, our creative direction has focused on practical applications and measurable results.

Alex and Gary presenting at San Diego Comic-Con International in 2017

Alex and Gary presenting at San Diego Comic-Con International in 2017

Alex Thomas MD is a board-certified pediatric allergist/immunologist and a cartoonist and illustrator with more than 20 years experience.

Gary Ashwal MA is a health communication specialist and multimedia content producer. 


Visual Metaphors

Many of our projects use visual metaphors to help people understand complex medical information.


Story and Character

Original characters and engaging storytelling is our primary approach to health communication.



Alex’s medical training and clinical practice ground our visual work in the latest science and up-to-date medical knowledge.


Audience Feedback

Gary’s training in health communication prioritizes audience feedback on early concepts and storyboard sketches to ensure the end product has real impact.

Published Results

We actively seek projects that incorporate formal evaluation for validity and effectiveness. For published research and other project results, please contact us


Complex Health Information

We collaborate with medical experts and healthcare researchers to produce health communication content for many topics, including:

  • Allergies

  • Asthma

  • Biobanks

  • Cancer

  • Celiac Disease

  • Childhood Obesity

  • Concussion (mTBI)

  • Dental Health

  • Diabetes

  • Fertility Preservation

  • Genetics


  • Immunology

  • Informed Consent

  • Lyme Disease

  • Opioids

  • Pain Management

  • Palliative Care

  • School Health

  • and more!